100 Free Small Business AI Prompts
For Every Part of Your Business
Large companies have entire teams for marketing, finance, HR, legal, and strategy. Small business owners have themselves — and a browser tab. These 100 prompts are the closest thing to having a consultant in every department, available at any hour, for free. Not vague advice. Not generic frameworks. Specific, actionable outputs you can use in your business today.
Get All 100 Free Prompts →The Problem With Being a One-Person Everything
Running a small business means being the CEO, the marketing director, the sales team, the HR department, the finance manager, and the customer service rep — often in the same afternoon. It is a lot. And the uncomfortable reality is that most small business owners are genuinely skilled at one or two of those things and figuring out the rest as they go.
The result is predictable. Marketing is inconsistent because there is no strategy, just bursts of activity when things get slow. The sales process is informal because no one built a real one. Hiring is chaotic because there is no process and the job description was written in an hour. The financials are reviewed quarterly instead of weekly because looking at them feels stressful.
None of this is a failure of effort or intelligence. It is a failure of tools. Large businesses have specialists for everything. Small businesses have these 100 prompts — and honestly, that closes more of the gap than most people expect.
"The biggest advantage a large business has over a small one is not capital or brand — it is specialised expertise in every department. AI is the first tool that genuinely narrows that gap for anyone who knows how to use it."
What's Inside — All 10 Departments
Every category covers a specific part of running a business — and the prompts within each are written for the real problems that come up in that department, not the theoretical ones.
The Finance Category Will Save You Money This Week
Most small business owners know their revenue. Fewer know their gross margin per product line. Almost none have a cash flow forecast running more than four weeks forward. This is not negligence — it is a time and knowledge gap that the finance category closes directly.
The cash flow forecasting prompt produces a 13-week rolling forecast template with early warning triggers — so you know a cash problem is coming eight weeks before it arrives, not the week it hits. That window is the difference between having options and not having them.
"Write a pricing analysis for my [business type]. I want to know if I am charging enough to actually be profitable. My current prices are [describe them]. Calculate: my gross margin per product/service, my break-even revenue, the price increase needed to reach [your target profit margin]%, the impact of a [X]% price increase on volume I can afford to lose and still be better off, and the pricing presentation strategy that minimises customer pushback. Show all calculations."
That pricing analysis prompt has saved business owners thousands of dollars by revealing they were undercharging — not by small amounts, but significantly. The calculation is straightforward once you run it. The problem is most people never run it because they do not know where to start. That is exactly what this prompt solves.
Works With Every Tool You Already Use
No new software required. These prompts work with whatever AI tool you are already using — and if you are not using one yet, the free tiers of both ChatGPT and Claude are sufficient for every prompt in this library.
Five Prompts That Pay for Themselves Immediately
These five are worth bookmarking separately because the value they produce can be measured in pounds, dollars, or hours within the week you use them.
- 01 The sales objection handling guide. Every sale your business loses to "your price is too high" or "I need to think about it" is recoverable with a better response. Prompt #14 produces scripts for the five most common objections — including the exact words to say, the reframe to use, and the closing question to move forward. Run it once, print it out, and your conversion rate changes immediately.
- 02 The 90-day marketing plan. Not a generic "be on social media" plan — a specific, channel-prioritised, budget-allocated plan for your exact business type and target customer. Prompt #1 produces the 3 channels most likely to reach your audience at the least cost, with specific actions for weeks one through four. Most business owners have never had a written marketing plan. This is 30 minutes of work that structures the next three months.
- 03 The complaint handling system. A complaint handled well creates a loyal customer. A complaint handled badly creates a negative review that lives on Google forever. Prompt #52 produces the complete complaint response system — acknowledgement scripts, investigation process, compensation framework, and the recovery email that turns a bad experience into loyalty. For any customer-facing business, this is foundational.
- 04 The employee onboarding plan. The cost of a bad hire is estimated at 1-2x the annual salary. Most of that cost comes not from the hiring mistake itself but from poor onboarding that leaves the person confused, underperforming, and eventually leaving. Prompt #43 produces a complete 90-day onboarding plan with daily check-ins, success milestones, and a day-one schedule. Free to implement. Significant in impact.
- 05 The recurring revenue strategy. Switching even 20% of your customers from one-off to recurring payments transforms your business financially — more predictable revenue, higher valuation, lower customer acquisition pressure. Prompt #94 analyses whether your current offering can be repackaged as a subscription or retainer, designs the model, and calculates the exact revenue impact of converting a portion of your existing customer base. Read this one before your next financial planning session.
Not a Developer? Not a Problem.
Every single prompt in this library is written in plain business English. There are no technical terms, no code, no jargon. The only instructions are: copy the prompt, replace the brackets with your specific business information, and paste it into ChatGPT or Claude.
The bracket replacements are the most important part. "A small business in [your city]" becomes "a florist in Manchester." "Revenue of [$X]" becomes "revenue of £180,000." The more specific you are, the more specific and useful the output. A prompt with generic placeholders produces generic advice. The same prompt with real numbers and real context produces something you can actually act on.
The 15-Minute Business Review
Open the Strategy category. Copy the SWOT analysis prompt. Replace the brackets with a honest description of your business right now. Paste it into Claude or ChatGPT. Read the output. That 15-minute exercise will surface the 3 strategic priorities you should be working on — and probably at least one thing you already knew was a problem but had not yet named. Most business owners find this more useful than planning meetings that took three times as long.
For the legal and compliance category specifically: every prompt in that section includes a note to confirm important matters with a qualified professional. These prompts produce excellent starting points, first-draft documents, and informed questions to ask your solicitor or accountant. They are not a replacement for professional advice on high-stakes legal and financial decisions.
Who This Library Is For
- →Solo founders and sole traders doing everything themselves who need structured frameworks for the parts of the business they were never trained in.
- →Small business owners with 2-20 employees who are transitioning from doing everything to leading a team and need better systems for every department.
- →Pre-launch entrepreneurs who want to stress-test their business model, write their business plan, and validate their pricing before spending money.
- →Business coaches and consultants who work with small business owners and want a structured prompt library to use with clients across every business function.
- →Any business owner who has ever thought "I should really have a proper system for this" and kept putting it off because building the system felt like it would take too long.
Common Questions
Run Every Department of Your Business Better.
100 prompts covering marketing, sales, finance, HR, operations, strategy, legal and growth. Free. No sign-in required.
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